So I thought long and hard about this one. As you know, the “ideal” situation in a business relationship is “win-win” and I think I’ve come up with the perfect solution for my clients. I call it “Club Reprint” and basically, it’s just like it sounds. As a client, you can join the club for a nominal annual fee and receive ongoing discounts on your printing as well as other great offers from Fruition. This model is the reverse of the traditional printer’s model where they generally make their money on the printing and charge a nominal fee for design
As a designer for a print franchise at the corporate headquarters for two years, I learned a few things about the in-house designers of many printers. As Forrest says “It’s like a box of chocolates. You never know what you’re gonna’ get.” Sometimes, the in-house designer is experienced and very good at what they do. But often times, you get a “production designer” who is great preparing files for print, but not so great at creating original design work.
As a designer, I’d rather make more of my profit on quality design work and provide the printing as a convenience to you at a discount. My print pricing is competitive – and in many cases, less expensive, than your local printer.
In the end, you know you’re getting the high-quality design work of a design firm and competitive pricing for your printing with the convenience of a one-stop shop. And I have the opportunity to reach out and provide you with more value throughout the year. I think you’ll find it a “win-win!”
Email me for details and pricing: tspruill@fruitiondesign.NET
